A brief of idea
When you’re running a business, you rarely have time to hop onto Twitter or Facebook to interact with customers or offer special sales. And how many business owners know how to optimize their listing on Yelp, keep up with changing algorithms on Facebook, or figure out if they need to be on the newest social media channel? This is where your expertise as a social media guru comes into play. First, ensure your own online presence and social media sites are topnotch. To get experience, offer your services to local nonprofits or friends’ businesses. Once you have the results in hand, market your services — including information on how you’ve increased the social media and online presence of other businesses — to local retailers, restaurants, personal service businesses and others.